iPhone 18 Pro Price: How Much Does Apple’s New iPhone Cost?
The speculation is over. Apple has officially introduced the iPhone 18 Pro and iPhone 18 Pro Max, revealing their prices, release date and major upgrades.
And yes, Apple’s new Pro iPhones are more expensive than last year.
The iPhone 18 Pro starts at $1,199 in the United States, while the iPhone 18 Pro Max starts at $1,299. Both now begin with 256GB of storage.
iPhone 18 Pro price in the U.S., Mexico and Singapore
Apple is targeting a global launch, which is especially useful for buyers comparing prices between countries.
| Market | iPhone 18 Pro starting price |
|---|---|
| United States | $1,199 |
| Mexico | MXN $29,999 |
| Singapore | S$1,899 |
In Singapore, the Pro Max starts at S$2,099, while Apple Mexico lists the new Pro range from MXN $29,999.
Storage options now include 256GB, 512GB, 1TB and 2TB.
When is the iPhone 18 Pro release date?
Pre-orders opened on September 12, 2026, with the official release scheduled for September 18 in more than 65 countries and regions, including the United States, Mexico and Singapore.
That means buyers will not have to wait long to see whether Apple's latest Pro phone justifies its higher price.
What's new in the iPhone 18 Pro?
The biggest changes are inside the phone and its camera system.
Apple's new A20 Pro chip includes a 6-core CPU and 7-core GPU with Neural Accelerators, targeting demanding gaming and AI workloads. Apple has also expanded its vapor cooling system to improve sustained performance.
Photography may be an even bigger reason to upgrade.
The iPhone 18 Pro features three 48MP rear cameras, including a new 48MP Fusion Main camera with variable aperture. Users can switch between ƒ/1.48, ƒ/1.8, ƒ/2.8 and ƒ/4.0, giving photographers more control over light and depth of field.
It also offers a 48MP ultra-wide camera, 48MP telephoto and optical-quality zoom options reaching 8x.
Is the iPhone 18 Pro worth $1,199?
The $1,199 starting price makes the iPhone 18 Pro a serious investment, especially for anyone already using a recent Pro model.
However, buyers coming from an iPhone 14 Pro, 15 Pro or older device will see much larger improvements in camera technology, battery life, AI performance and processing power.
For buyers who want Apple's newest camera system and maximum performance, the iPhone 18 Pro is clearly the model to watch in late 2026.
Apple’s iPhone 18 Pro starts at $1,199 in the U.S., MXN $29,999 in Mexico and S$1,899 in Singapore. Pre-orders began September 12, with availability starting September 18, 2026.